Facebook & Meta Ads · Free ad audit
Facebook ads that bring you leads and sales
We plan, launch and improve your Facebook and Instagram ads. Lead generation, brand awareness and ecommerce sales campaigns, with clear reports in plain language.
- Meta Ads
- Lead generation
- Awareness
- Ecommerce sales
- Page management
- Free ad audit
- You own your ad accounts
- Plain-language reporting
arrivals
Campaign types
Three ways ads can grow your business
Pick the goal that fits where you are today. Many clients start with one and add another later.
Lead generation ads
Collect names, emails and phone numbers through lead forms or Messenger, so your team can follow up with real enquiries.
Brand awareness ads
Reach more people in your area and keep your brand in front of them. Good for new brands, shops and public figures.
Ecommerce sales ads
Conversion ads for Shopify, Daraz and WooCommerce stores, with catalog sales and feed optimisation.
Our work
Ad creatives we make and test
Good ads need good creative. Along with campaign management we design static ads, short videos and AI video ads, then test them against each other.
- Static ads designed for the feed and Stories
- Video ads in vertical and square formats
- AI video ads with script, voice and edit included
- A/B tests to keep the best performing version
Client videos, shared with permission. See all our work
Everything included
Every service, clearly listed
What you get depends on your plan. The pricing table below shows exactly which items each plan includes.
Setup and tracking
- Facebook page review or creation
- Business Manager and ad account setup
- Pixel and Conversion API (CAPI) setup
- Lead forms and landing page check
- Product catalog and feed setup (ecommerce)
Strategy and testing
- Audience research and testing
- Competitor strategy analysis
- Campaign and ad set structure
- A/B testing every month
- Boost ad management
- Scaling plan for what works
Creative
- Static ad designs
- Video ads, vertical and square
- AI video ads on request
- Ad copy and headlines
- Stories designing
Reporting and support
- Weekly summary report
- Monthly deep dive
- Custom dashboard and weekly call (Scale)
- WhatsApp support
- Monthly strategy calls
- Onboarding in 3 to 5 days
Page management
- 10 to 20 posts a month
- Weekly post designing and publishing
- Page monitoring and responding
- Social media properties management
- Monthly reporting
How it works
Research, strategy, execution
Step 01
Research
We study your business, your customers and your competitors before spending any budget.
Step 02
Strategy
We choose the campaign type, audiences, budget and creative ideas to test first.
Step 03
Execution
We launch, watch the numbers, improve the ads and report back to you.
Pricing
Plans that fit your budget
Choose a campaign type, then compare the three plans. Every plan lists exactly what you get.
Prices are our management fee in US dollars. Ad spend is paid separately to Meta. Not sure which plan fits? Ask for a free ad audit.
How much do Facebook ads cost?
There are two parts: the ad spend you pay to Meta, and our management fee. We recommend a test budget big enough to give useful data, based on your goal.
Which campaign type should I choose?
Choose lead generation if you want enquiries, awareness if people do not know your brand yet, and ecommerce sales if you run an online store. The free audit helps you decide.
How long before I see results?
New campaigns need a learning period while the platform finds the right audience. Most accounts need a few weeks of testing before results become stable. We do not promise a fixed return.
Do I keep ownership of my ad account?
Yes. Ad accounts, pages and data stay in your name. We ask for partner access, not your login.
Do I need to provide the ad creatives?
No. We write the copy and design the images. We can also produce video and AI video ads, see our Our Work page for examples.
How will I know how my ads are doing?
Your plan includes regular reports in plain language, weekly or monthly depending on the plan, plus calls to talk through the numbers.
Let us look at your ad account
Send us your page or store link and your monthly ad budget. We will reply with a short audit and a suggested plan. No obligation.
Opens WhatsApp with your choices already typed. You can edit it before sending.
Get your free ad audit
Email us your page or store link and we will reply with a short audit and a suggested plan.
Prefer chat? Message us on WhatsApp or email info@the-xperts.com. No spam, no obligation.